Controlling the Conversation

December 13, 2010 by  
Filed under Marketing Monday, Viral Marketing

Fotosearch_k1629456

Here is your Marketing Monday Tip of the Week: A couple of weeks ago the Huffington Post added a story with a video about the changing borders of Europe called – “Europe Map Video Shows Changing Borders, ’10 Centuries In 5 Minutes’ (VIDEO)”. The video is really cool, in under 5 minutes, you get to watch a history lesson... [Read more ⇒]

The Art of Viral Video

September 20, 2010 by  
Filed under Marketing & Promotion, You Tube

Evian baby viral video

Let’s talk a little bit about YouTube and viral videos. What the hell is a viral video? Will it infect my computer? Your computer is safe (from the video content itself). What we are talking about here is a video that rapidly spreads through the internet and email like a virus. Often times we think of funny videos like the laughing baby or Charlie... [Read more ⇒]

A Is for Amazon: The Alphabet According to Google

September 13, 2010 by  
Filed under Google

google-alphabet

There are geniuses and then there’s Google. Google seems to constantly do things, invent things and implement things that makes our life easier. I’m not talking about Google Wave here, I’m talking about tools like Gmail, analytics, YouTube… A couple of days ago Google unveiled its latest advance: search results show up as you... [Read more ⇒]

What’s Your Brand’s Social ID?

The importance of Social Media Branding

That is a question that was asked in AdAge Magazine. It never really answers the question per se, but alludes to several different problems when branding with social media. This article speaks mostly to large businesses, but you know how I like to apply the rules of the big players to the rest of us. A brand’s social media engagement is typically... [Read more ⇒]

Resizing Your YouTube Movies

October 28, 2009 by  
Filed under You Tube

Adding a YouTube movie to your website is super easy – we all know that… But what if you want to customize the size of your movie so that it fits elegantly within the parameters and style of your site, then what? I have a nice little formula for you that will help you resize any movie for you. You see, it isn’t enough to just change... [Read more ⇒]

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