Facebook and Internet: The Great Irony
October 7, 2011 by Lennie Appelquist
Filed under Facebook Friday
Many may not realize it, but social media is actually one of the greatest examples of irony today. Why irony, you might ask. This is very easily explained. Let us first take a look at the elements of social media so as to better understand just why it is one of the foremost examples of [...]
The Hidden Side Of Social Media
October 4, 2011 by Lennie Appelquist
Filed under Twitter Tuesday
There is a very good chance that 8 to 9 out of 10 of your friends are into social media, what with everyone spending more and more time in front of computers posting endless streams of their thoughts and comments. Out of the these 8 to 9 friends, there is a good chance that 6 [...]
Grounding The Psychology Behind Facebook
September 23, 2011 by Lennie Appelquist
Filed under Facebook Friday
While some may scoff and simply dismiss the idea of social media as something that “maladjusted, introverted social pariahs” engage in, it is arguably one of the most phenomenal social media sites to ever be featured on the internet. With an untold number of members all over the world, Facebook is a considerable presence on [...]
Reaching Out To The World Through Twitter
September 13, 2011 by Lennie Appelquist
Filed under Twitter Tuesday
Reputation is one of the most essential things that any person or business should always consider, especially in establishing any form of public legitimacy. In practically any industry where competition exists, sullying or even destroying one’s reputation is one form of getting ahead of others, even if it doesn’t appear to be a fair method [...]
Hook, Line And Facebook
September 9, 2011 by Lennie Appelquist
Filed under Facebook Friday
Throughout the years, numerous marketing gurus, advertising experts, and super sales people have come up with sometimes novel, other times laughable ways of reaching and grabbing the collective attention of the consuming public. Some methods have been lauded as modern breakthroughs, others the newest strategies in contemporary marketing strategies, with all claiming to have used [...]
Why Use Facebook In Marketing At All
September 2, 2011 by Lennie Appelquist
Filed under Facebook Friday
Social media being what it is now provides an immensely effective way of marketing your business online, in what would otherwise be an extremely crowded and saturated market. What was once a fad and a way to connect with old friends now is now a full blown marketing sensation. Facebook is one of the more [...]
Twitting Into The Market
August 30, 2011 by Lennie Appelquist
Filed under Twitter Tuesday
Twitter Tuesday Tip of the Week: In a thoroughly saturated market, which is mostly the best way to describe the situation today, it is almost impossible to make any sort of headway amidst all the brands, businesses, and companies all seeking to elbow each other out of the collective attention of the consuming public. Given [...]
Why Is Twitter Even As Effective As It Is?
August 23, 2011 by Lennie Appelquist
Filed under Twitter Tuesday
Twitter Tuesday Tip of the Week: Just like a little bird that never seems to stop twitting and flitting about, Twitter has been one of the most effective online tools nowadays to create any form of buzz, be it to scandalize a personality, broadcast an event, or simply let people know what you’re up to. [...]
Social Media Technology Tears Down Traditional Marketing Temple Walls
August 5, 2011 by Lennie Appelquist
Filed under Social Media, Social Networking
Integrating social media technology to improve user engagement and acquisition has become a way of life for website owners today. Even Fortune 1000 companies know that they must integrate social media into their websites too. While marketing temples have been built in the past, which some marketers believed the walls to be unassailable – social [...]
Location Based Marketing – What Works and What Is Not Working Yet
January 20, 2011 by Lennie Appelquist
Filed under Small Business Thursday
Small Business Thursday Tip Of The Week: Location, Location, Location Location based marketing could work, the idea is sound the technology is there but it hasn’t quite taken flight yet, at least not on all fronts. The way it might work in a perfect social environment is that the customer checks into the store and [...]
Creating a Successul Facebook Fan Page
January 7, 2011 by Lennie Appelquist
Filed under Facebook, Facebook Friday
Facebook Friday Tip of the Week Creating a Fan Page that engages your audience. Why are Some Facebook Pages So Successful? There is a little more to a successful Facebook page than enthusiasm for the product and enthusiasm for communicating through the social network. There has to be just a bit more and the most [...]
Social Networking Marketing Boiled Down To Dollars and Cents
January 3, 2011 by Lennie Appelquist
Filed under Marketing Monday, Social Media
Marketing Monday Tip of the Week: Market on Social Networks! The big wave in marketing is marketing and branding through social networking sites. However, who is to say just how many dollars and cents this can make a company? The idea is sound, but where are the facts and figures? The dollars and sense and [...]
Apple’s Latest Twitter Takeover
September 11, 2010 by Lennie Appelquist
Filed under Social Media
Apple has revealed iTunes 10, the newest version of iTunes complete with a new logo, new features and its very own social network for music called “Ping ” that he described as Facebook meets Twitter for music. Ping allows users to follow others, just like Twitter. You can follow artists or your friends to find [...]
A Kinder, Gentler Facebook Design
February 6, 2010 by Lennie Appelquist
Filed under Facebook
Yet another Facebook Makeover What did Facebook Change? So here’s the scoop – The top navigation has changed. One big change (some may say RADICAL!) is that Facebook’s search bar is on the left – “Oh no! Say it isn’t so! On every site I visit, the search is on the right, what will I [...]
5 Free Photo Editors For Your Mac
October 1, 2009 by Lennie Appelquist
Filed under Website Resources
If you are blogging or using social networks like Facebook or Twitter – you will eventually need some kind of photo editing software. Head and shoulders above the rest is Photoshop – Adobe Photoshop, or simply Photoshop, is a graphics editing program developed and published by Adobe Systems. It is the current market leader for [...]
