Getting Your Lost Customers Back
October 3, 2011 by Lennie Appelquist
Filed under Marketing Monday
Your customers are your most important asset. Without them, you wouldn’t be able to stay in business or keep any of the other assets your company possesses now. But sometimes you lose customers and, usually, they aren’t going to tell you why. Sure, sometimes it won’t have anything do with your business, but that doesn’t [...]
The Business Value Of Social Networking
July 18, 2008 by Lennie Appelquist
Filed under Doing Business Online, Small Business Online, Social Networking
Great interview on Forbes,com with John McCrea, head of marketing for Plaxo, which manages 40 million online address books, to learn why entrepreneurs need to get into the game, how to do it and where this is all going. John McCrea: There are a few phases to social networking. The first phase was Friendster, MySpace [...]
