Marketing Monday Tip: The Importance of Branding

December 6, 2010 by  
Filed under Branding, Marketing Monday


Welcome to the second installment of FMMG’s Marketing Monday. Today we are going to talk about Branding as your ultimate tool. Branding is your foundation, now isn’t it. Give this a moment of thought. If you don’t start at the beginning and carefully develop your brand – then exactly what are you going to market? Branding is... [Read more ⇒]

Marketing Like a Rock Star – My Sharona

February 22, 2010 by  
Filed under Rock Star Marketing

This is part 4 of my Marketing Like a Rock Star Series. What do you have that can be your single most powerful door opener (conversation starter)? Did you play college ball in the Pac 10? Traveled to all 7 continents? Did Kobe Bryant crash into you when saving a ball from out of bounds? We all have ‘em, now it’s time to start using ‘em… Among... [Read more ⇒]

Marketing Guru or Con Artist?

4 things to look for when hiring a marketing consultant: I am constantly surprised (and down right annoyed) at shat some people try to pass of as Internet Marketing skills. Whenever hiring a web designer, “marketing expert” or SEO company, look out for these warning signs. Or don’t and them come to me so I can fix it for you. 1. They... [Read more ⇒]

Viral Marketing Campaign by Nestle Crunch!

January 7, 2010 by  
Filed under Viral Marketing


Oh you have to call the Nestle Hot line at 1-800-295-0051 When asked if you want to continue in English or Spanish, wait quietly for about 10 seconds (really, don’t say anything) just wait and listen for the next message – this is where it will connect the caller to about the funniest set of recordings ever. You get to navigate through... [Read more ⇒]

10 Small Business Trends for 2009

December 30, 2008 by  
Filed under Small Business Online

I love prognosticators! It’s the end of the year and now’s the time when all the predictions are coming in. I don’t really care what Jennifer Aniston and John Mayer are up to (it’s OK if you do… No judgment from me) but give me some insight on small business trending and I’m all over that… So it is on that note... [Read more ⇒]

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