Standing on the Shoulders of Giants!

September 17, 2010 by  
Filed under Website Content

Leverage other people's content

Innovate don’t invent. So says my friend Alex Mandossian. What I am talking about in this instance is the notion of leveraging other peoples content. I am not talking about stealing it, simply using something that already has some notoriety and leveraging it. Check it out… Remember Siskel & Ebert’s “At the Movies”?... [Read more ⇒]

Does Your Small Business Convert Online?

July 5, 2008 by  
Filed under Doing Business Online

What’s the average site conversion rate for a typical merchant today? About 2.4%. That’s pretty depressing when you think about it. That’s the Lead question and answer in this intriguing article on TheMultiChannelMerchant.com. If you aren’t sending the right message, your Small business (or any business) will suffer the consequences... [Read more ⇒]

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