DIY Marketing: Paranormal Activity
September 30, 2009 by Lennie Appelquist
Filed under Marketing & Promotion
I really love clever marketing campaigns! Here is a case study on Paramount Pictures Marketing Campaign for the low budget feature “Paranormal Activity” and some tips on how you can use some of the ideas in your own marketing. Hoping to catch lightning in a bottle (or the ghost in the machine), Paramount Pictures has [...]
