Twitter: Small Time Business Boon

September 20, 2011 by  
Filed under Twitter Tuesday

Social network people connection

Recognition and branding are two very essential aspects of marketing that a business simply cannot do without. It is through being recognized by the market and being remembered as a particular brand that a business can make any sort of headway through the mass of competition that floods the market. The problem with this is, considering just how lucrative... [Read more ⇒]

Why Your Small Business Needs a Referral Program

September 19, 2011 by  
Filed under Marketing Monday

referral

Word of mouth marketing was once thought to be the only type of marketing a business needed to be successful. We all know that isn’t true. This type of marketing in which customers tell one another about your product or service to inspire them to also buy your products or services does work but isn’t easy to generate. If you don’t give people... [Read more ⇒]

Social Media: Old is New again

September 16, 2011 by  
Filed under Facebook Friday

Facebook-social-network

The increased accessibility to information afforded by the internet has brought with it several business practices that are not really new, but were never as prevalent now as they were before the advent of the internet. This is most evident with business using social media sites such as Facebook and Twitter in their online marketing initiatives. Here... [Read more ⇒]

Expanding Markets Courtesy of the Internet

September 15, 2011 by  
Filed under Small Business Thursday

Internet market

Basic Marketing 101 tells you to locate your target market and focus on a radius around your location and focus on marketing to the people most likely to use your service or buy your product. Of course, that seems like sage advice for most businesses. At least, it did until the Internet came along and changed the scope of marketing. Today, you could... [Read more ⇒]

Best SEO Plugin: All in One SEO Pack

September 14, 2011 by  
Filed under WordPress, Wordpress Wednesday

After installing WordPress and putting up content on your blog, the next thing you need to do is to optimize your website for search engines. Having an attractive website is not enough, you need people to visit it for it to be useful. What is Search Engine Optimization (SEO)? SEO is a technique where in you construct individual web pages so that they... [Read more ⇒]

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