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	<title>Comments on: DIY Marketing: Paranormal Activity</title>
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		<title>By: Lennie Appelquist</title>
		<link>http://www.freemarketmediagroup.com/internet-marketing/marketing-promotion/diy-marketing-paranormal-activity/comment-page-1/#comment-561</link>
		<dc:creator>Lennie Appelquist</dc:creator>
		<pubDate>Fri, 02 Oct 2009 18:30:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.freemarketmediagroup.com/internet-marketing/?p=572#comment-561</guid>
		<description>This is not a comment so much as a promo for another film... I decided to approve it anyway.</description>
		<content:encoded><![CDATA[<p>This is not a comment so much as a promo for another film&#8230; I decided to approve it anyway.</p>
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		<title>By: Jennifer Wishum</title>
		<link>http://www.freemarketmediagroup.com/internet-marketing/marketing-promotion/diy-marketing-paranormal-activity/comment-page-1/#comment-557</link>
		<dc:creator>Jennifer Wishum</dc:creator>
		<pubDate>Fri, 02 Oct 2009 06:36:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.freemarketmediagroup.com/internet-marketing/?p=572#comment-557</guid>
		<description>Another movie that is coming out that offers a clean alternative is ‘’Paranormal.’’  Below is some additional information about this new thriller!!

Paranormal, the latest supernatural thriller from Cross Shadow Productions, (the
creators of the Dove.org approved, best-selling BMG releases: Pray and Pray 2:
The Woods) will be available in stores nationwide January 26th 2010.

See more information and trailers at:
www.ParanormalTheMovie.com

Following the success of family-friendly suspense/thriller The Exorcism of Emily
Rose (Sony Pictures), comes a riveting supernatural thriller in the vein of the hit
SyFy television series, Ghost Hunters and Frank Peretti&#039;s House (Roadside
Attractions / Lionsgate).

Paranormal follows best-selling, self-made novelist Greg Evans struggling through the worst case of writer&#039;s block in his award-winning career. In a desperate search for
inspiration, Greg quickly finds himself immersed in a world he is not prepared to face.
Turning to a group of paranormal investigators, Greg and the ghost hunting team search for proof and answers, yet  are unaware they are about to have an experience of a lifetime! None will leave the way they came. Paranormal will peel back the supernatural curtain to reveal how The TRUTH will EXPOSE the darkness!</description>
		<content:encoded><![CDATA[<p>Another movie that is coming out that offers a clean alternative is ‘’Paranormal.’’  Below is some additional information about this new thriller!!</p>
<p>Paranormal, the latest supernatural thriller from Cross Shadow Productions, (the<br />
creators of the Dove.org approved, best-selling BMG releases: Pray and Pray 2:<br />
The Woods) will be available in stores nationwide January 26th 2010.</p>
<p>See more information and trailers at:<br />
<a href="http://www.ParanormalTheMovie.com" rel="nofollow">http://www.ParanormalTheMovie.com</a></p>
<p>Following the success of family-friendly suspense/thriller The Exorcism of Emily<br />
Rose (Sony Pictures), comes a riveting supernatural thriller in the vein of the hit<br />
SyFy television series, Ghost Hunters and Frank Peretti&#8217;s House (Roadside<br />
Attractions / Lionsgate).</p>
<p>Paranormal follows best-selling, self-made novelist Greg Evans struggling through the worst case of writer&#8217;s block in his award-winning career. In a desperate search for<br />
inspiration, Greg quickly finds himself immersed in a world he is not prepared to face.<br />
Turning to a group of paranormal investigators, Greg and the ghost hunting team search for proof and answers, yet  are unaware they are about to have an experience of a lifetime! None will leave the way they came. Paranormal will peel back the supernatural curtain to reveal how The TRUTH will EXPOSE the darkness!</p>
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	<item>
		<title>By: Popular Science &#8211; Paramount Pictures Cinema Series &#124; Gadget Planet</title>
		<link>http://www.freemarketmediagroup.com/internet-marketing/marketing-promotion/diy-marketing-paranormal-activity/comment-page-1/#comment-556</link>
		<dc:creator>Popular Science &#8211; Paramount Pictures Cinema Series &#124; Gadget Planet</dc:creator>
		<pubDate>Thu, 01 Oct 2009 11:40:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.freemarketmediagroup.com/internet-marketing/?p=572#comment-556</guid>
		<description>[...] DIY Marketing: Paranormal Activity [...]</description>
		<content:encoded><![CDATA[<p>[...] DIY Marketing: Paranormal Activity [...]</p>
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		<title>By: Jerry Jordan</title>
		<link>http://www.freemarketmediagroup.com/internet-marketing/marketing-promotion/diy-marketing-paranormal-activity/comment-page-1/#comment-552</link>
		<dc:creator>Jerry Jordan</dc:creator>
		<pubDate>Wed, 30 Sep 2009 21:26:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.freemarketmediagroup.com/internet-marketing/?p=572#comment-552</guid>
		<description>Great post, Lennie. I love to see this kind of word of mouth marketing especially when it involves independent film. You can see they spent more on the trailer than the film cost to shoot. It was great how they used the audience reaction shots in the trailer to heighten the suspense of the film. Brilliant. Not only can I use some of these concepts in my own business but I am going to demand &quot;Paranormal Activity&quot; for Sarasota, FL too. Thanks for the heads up.</description>
		<content:encoded><![CDATA[<p>Great post, Lennie. I love to see this kind of word of mouth marketing especially when it involves independent film. You can see they spent more on the trailer than the film cost to shoot. It was great how they used the audience reaction shots in the trailer to heighten the suspense of the film. Brilliant. Not only can I use some of these concepts in my own business but I am going to demand &#8220;Paranormal Activity&#8221; for Sarasota, FL too. Thanks for the heads up.</p>
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		<title>By: Shallie Bey</title>
		<link>http://www.freemarketmediagroup.com/internet-marketing/marketing-promotion/diy-marketing-paranormal-activity/comment-page-1/#comment-551</link>
		<dc:creator>Shallie Bey</dc:creator>
		<pubDate>Wed, 30 Sep 2009 21:17:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.freemarketmediagroup.com/internet-marketing/?p=572#comment-551</guid>
		<description>Lennie,

Great job with this case study of the DIY marketing of the movie Paranormal Activity. This is a perfect example of building word of mouth by giving people something to talk about. Your digesting of the actions and summarizing them in a few easy to understand steps is great. I think you have suggested a pattern to follow that will be beneficial to many marketing plans.

Shallie Bey
Smarter Small Business Blog</description>
		<content:encoded><![CDATA[<p>Lennie,</p>
<p>Great job with this case study of the DIY marketing of the movie Paranormal Activity. This is a perfect example of building word of mouth by giving people something to talk about. Your digesting of the actions and summarizing them in a few easy to understand steps is great. I think you have suggested a pattern to follow that will be beneficial to many marketing plans.</p>
<p>Shallie Bey<br />
Smarter Small Business Blog</p>
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