Well, let me spell it out for you. Linkbaiting is a method to get other sites to link to your site. There are a lot of ways to do this including, giving away tools, having contests, being a really compelling blooger among others.
Darren Rowse gives us a pretty good list of linkbaiting techniques on Problogger.com.
In his list he includes some things like controversy and attack (to create controversy). Controversy maybe, but if you are running a business site, the attack method may not be the best plan.
Here is a great video about SEO (Search Engine Optimization, whick I just did by the way).
Stephanie Leffler of Network Solutions gives SEO Tips. She talks about all the things I am constantly harping on. Whether you are an ecommerce site or a local business.
3 things you need:
1. Content - Write articles about your product or service
2. Get inbound links (super important to get keyword links) - If your website isn’t about “click here” don’t make these the words linked in a inbound link.
3. Title Tags and Meta Tags - Although some folks think these are becoming irrelevant, I beg to differ. Just make sure the tags are relevant
When I decided to put a website up I never thought I'd actually get business from it. I started working with Lennie on the design and he understood what I wanted so effortlessly. In no time my site was working for me as I never imagined possible. And when I don't know what I need but know what I'd like to see happen, he jumps in with the latest on marketing and e-commerce tools that we can put in place. I consider Lennie to be a trusted advisor, and key to my ability to reach the people who need to know about my services.
Daisy Swan, MA, CPCC
Strategy Advisor and Coach
11812 San Vicente Blvd. Suite 505
LA, CA 90049
310-820-8877 www.daisyswan.com