YouTube “Weblebrity” Marketing Case Study

Lecteur

YouTube is definitely a new concept for many marketers – certainly in terms of the tools which may be used to market online. There are still many differences of opinion about how to get this done, but, there is no doubt about the fact that it is every marketers dream to pop a video onto YouTube, and have it enjoy one million plus views! This kind... [Read more ⇒]

Reality Hits Marketing Via YouTube

December 20, 2010 by  
Filed under Marketing Monday, You Tube

youtube

Here’s your Weekly Marketing Monday Tip: YouTube Marketing! Reality shows and real performers whose most memorable traits are the fact that they are just like most everyone else have engaged the public’s imagination and hence garnered the attention of marketers and advertisers. Many Youtube stars are simply ordinary people with something to... [Read more ⇒]

The Art of Viral Video

September 20, 2010 by  
Filed under Marketing & Promotion, You Tube

Evian baby viral video

Let’s talk a little bit about YouTube and viral videos. What the hell is a viral video? Will it infect my computer? Your computer is safe (from the video content itself). What we are talking about here is a video that rapidly spreads through the internet and email like a virus. Often times we think of funny videos like the laughing baby or Charlie... [Read more ⇒]

Resizing Your YouTube Movies

October 28, 2009 by  
Filed under You Tube

Adding a YouTube movie to your website is super easy – we all know that… But what if you want to customize the size of your movie so that it fits elegantly within the parameters and style of your site, then what? I have a nice little formula for you that will help you resize any movie for you. You see, it isn’t enough to just change... [Read more ⇒]

Marketing Like a Rock Star, Take Two

Marketing Lessons From Christina Aguilera While “cruising” around YouTube, I stumbled across this video of Christina Aguilera performing live in Sydney Australia. Watching this video (not my normal fare, but damn can she perform), I noticed how she uses so many sales and trainer techniques. I touched on this before in the post: How to Market... [Read more ⇒]

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