YouTube “Weblebrity” Marketing Case Study
August 22, 2011 by Lennie Appelquist
Filed under Marketing & Promotion, Marketing Monday, Video, You Tube
YouTube is definitely a new concept for many marketers – certainly in terms of the tools which may be used to market online. There are still many differences of opinion about how to get this done, but, there is no doubt about the fact that it is every marketers dream to pop a video onto YouTube, and have it enjoy one million plus views! This kind... [Read more ⇒]
Reality Hits Marketing Via YouTube
December 20, 2010 by Lennie Appelquist
Filed under Marketing Monday, You Tube
Here’s your Weekly Marketing Monday Tip: YouTube Marketing! Reality shows and real performers whose most memorable traits are the fact that they are just like most everyone else have engaged the public’s imagination and hence garnered the attention of marketers and advertisers. Many Youtube stars are simply ordinary people with something to... [Read more ⇒]
The Art of Viral Video
September 20, 2010 by Lennie Appelquist
Filed under Marketing & Promotion, You Tube
Let’s talk a little bit about YouTube and viral videos. What the hell is a viral video? Will it infect my computer? Your computer is safe (from the video content itself). What we are talking about here is a video that rapidly spreads through the internet and email like a virus. Often times we think of funny videos like the laughing baby or Charlie... [Read more ⇒]
Resizing Your YouTube Movies
October 28, 2009 by Lennie Appelquist
Filed under You Tube
Adding a YouTube movie to your website is super easy – we all know that… But what if you want to customize the size of your movie so that it fits elegantly within the parameters and style of your site, then what? I have a nice little formula for you that will help you resize any movie for you. You see, it isn’t enough to just change... [Read more ⇒]
Marketing Like a Rock Star, Take Two
February 24, 2009 by Lennie Appelquist
Filed under Marketing & Promotion, Rock Star Marketing, WordPress, You Tube
Marketing Lessons From Christina Aguilera While “cruising” around YouTube, I stumbled across this video of Christina Aguilera performing live in Sydney Australia. Watching this video (not my normal fare, but damn can she perform), I noticed how she uses so many sales and trainer techniques. I touched on this before in the post: How to Market... [Read more ⇒]
3 Killer (Quality) Traffic Generating Techniques
December 22, 2008 by Lennie Appelquist
Filed under Creating Backlinks, Marketing & Promotion, You Tube
There are many effective ways to drive targeted to your website traffic without having to resort to expensive pay per click. The quality of the traffic is good, and sometimes even better than those paying for clicks. Here are 3 to wet you appetite. And these methods are… Drum roll please… 1. Article Marketing Article marketing works great!... [Read more ⇒]
Online Video a Must for Internet Marketing
July 17, 2008 by Lennie Appelquist
Filed under Internet Marketing, Web 2.0, You Tube
News Flash! This just in! As I have been saying online video is so important. We’ve all heard of YouTube. Most of us have watched movies online. Video is quickly becoming the most important marketing weapon in your arsenal! While video is important, guess what will happen when everyone is using video… Only the great, well produced videos... [Read more ⇒]
What Have You Been Watching on YouTube?
July 3, 2008 by Lennie Appelquist
Filed under Google, Internet Video, You Tube
Hopefully you haven’t been doing anything on YouTube that you don’t want a federal court to find out… In it’s ongoing legal battle Viacom over copyright, a judge has ordered that Google must do the unthinkable… Google will have to turn over every record of every video watched by YouTube users, including users’ names... [Read more ⇒]
Viral Marketing on You Tube
May 2, 2008 by Lennie Appelquist
Filed under Internet Video, Viral Marketing, You Tube
Here is a great little video that gives away tons of secrets if you’re thinking of launching a viral video campaign on the web. There are tons of examples like, the video for Chocolate Rain, the Laughing Baby , and others… But how do we launch our own Viral Video Marketing Campaign? Now that’s a good question… Watch this video... [Read more ⇒]
