Controlling the Conversation
December 13, 2010 by Lennie Appelquist
Filed under Marketing Monday, Viral Marketing
Here is your Marketing Monday Tip of the Week: A couple of weeks ago the Huffington Post added a story with a video about the changing borders of Europe called – “Europe Map Video Shows Changing Borders, ’10 Centuries In 5 Minutes’ (VIDEO)”. The video is really cool, in under 5 minutes, you get to watch a history lesson... [Read more ⇒]
Viral Marketing Campaign by Nestle Crunch!
January 7, 2010 by Lennie Appelquist
Filed under Viral Marketing
Oh you have to call the Nestle Hot line at 1-800-295-0051 When asked if you want to continue in English or Spanish, wait quietly for about 10 seconds (really, don’t say anything) just wait and listen for the next message – this is where it will connect the caller to about the funniest set of recordings ever. You get to navigate through... [Read more ⇒]
Ning and the Art of the Viral Spiral
May 30, 2008 by Lennie Appelquist
Filed under Facebook, Google, Internet Marketing, Internet Video, Social Bookmarking, Social Networking, Viral Marketing, Web 2.0, Web Design
There is a great article in the new Fast Company Magazine all about the do it yourself social network “”Ning”. The article begins by letting us in on a little secret: Here’s something you probably don’t know about the Internet: Simply by designing your product the right way, you can build a billion-dollar business from... [Read more ⇒]
Viral Marketing on You Tube
May 2, 2008 by Lennie Appelquist
Filed under Internet Video, Viral Marketing, You Tube
Here is a great little video that gives away tons of secrets if you’re thinking of launching a viral video campaign on the web. There are tons of examples like, the video for Chocolate Rain, the Laughing Baby , and others… But how do we launch our own Viral Video Marketing Campaign? Now that’s a good question… Watch this video... [Read more ⇒]
The Perfect Blogger Tutorial
April 9, 2008 by Lennie Appelquist
Filed under Blogger, Creating Backlinks, Google, Viral Marketing
I have had a running argument on one of the popular search engine optimization and blogging forums about whether or not Google favors posts in its Blogger blog platform in search engine results. Now, that’s neither here nor there, what I’m going to talk about today is just how damn cool Google really is. Did you know that Blogger has... [Read more ⇒]
How About a Little Linkbaiting
March 2, 2008 by Lennie Appelquist
Filed under Doing Business Online, Internet Marketing, Viral Marketing, Website Content
So what the hell is linkbaiting you ask. . . Well, let me spell it out for you. Linkbaiting is a method to get other sites to link to your site. There are a lot of ways to do this including, giving away tools, having contests, being a really compelling blooger among others. Darren Rowse gives us a pretty good list of linkbaiting techniques on Problogger.com. In... [Read more ⇒]
The Music Biz Goes Viral
December 29, 2007 by Lennie Appelquist
Filed under Internet Marketing, Social Networking, Viral Marketing
This is from an article in Billboard Magazine. It talks about viral marketing an how the music biz is working to capitalize on it. This year saw the emergence of a new buzzword in the digital music space — widgets. Next year, we’ll see if they do any good. An offshoot of the global social networking trend, widgets are small applications... [Read more ⇒]
