The Power of Thank You!
February 25, 2010 by Lennie Appelquist
Filed under Small Business Online
Business evolves at such speed these days that we sometimes forget the power of common courtesies. Who has time for quaint little customs? Who has time for niceties when our competitors are rushing forward? I found this brilliant article at Microsoft.com about using “thank yous” as a way to actually gain an edge in the [...]
10 Tips to Getting Your Business Blog Started
February 5, 2010 by Lennie Appelquist
Filed under Small Business Online, WordPress
I preach about blogging (using WordPress) for small business – until I’m blue in the face, really. But there is good reason. Let me explain: Blogging might very well be the single most important thing you do for your small business online. It’s not the only thing – but it sets the foundation for everything [...]
Case Study: How Aaron Patzer Made $170 Million in Two Years
November 4, 2009 by Lennie Appelquist
Filed under Doing Business Online, Marketing & Promotion, Small Business Online
In 2007, Aaron Patzer launched Mint.com as a user-friendly alternative to Quicken. Now, just two short years later, Intuit, which makes Quicken, paid over $170 million for his website. So how’d he do it? Let’s take a look shall we and see how we can apply this to your business. Inc Magazine offers 5 quotes [...]
IT’S TIME TO TAKE THE PLUNGE…
May 5, 2009 by Lennie Appelquist
Filed under Blogger, Small Business Online
It seems that everybody is doing it…but are YOU? I am talking about the power of blogging. What a great way to get your message out there and to let everyone know what you and your business are up to. And the coolest thing about it is that your website can be a blog! The [...]
10 Small Business Trends for 2009
December 30, 2008 by Lennie Appelquist
Filed under Small Business Online
I love prognosticators! It’s the end of the year and now’s the time when all the predictions are coming in. I don’t really care what Jennifer Aniston and John Mayer are up to (it’s OK if you do… No judgment from me) but give me some insight on small business trending and I’m all over [...]
The Business Value Of Social Networking
July 18, 2008 by Lennie Appelquist
Filed under Doing Business Online, Small Business Online, Social Networking
Great interview on Forbes,com with John McCrea, head of marketing for Plaxo, which manages 40 million online address books, to learn why entrepreneurs need to get into the game, how to do it and where this is all going. John McCrea: There are a few phases to social networking. The first phase was Friendster, MySpace [...]







