Importance of Taking Backups of Your WordPress Blog
September 21, 2011 by Lennie Appelquist
Filed under WordPress, Wordpress Wednesday
Building a website is not an easy task. It takes a long time to create starting from planning, implementation, and testing then finally the launching of the site. After everything is finished, you feel a sense of fulfillment because you finally have your own website which you can show to other people. This project is surely something that you would... [Read more ⇒]
Twitter: Small Time Business Boon
September 20, 2011 by Lennie Appelquist
Filed under Twitter Tuesday
Recognition and branding are two very essential aspects of marketing that a business simply cannot do without. It is through being recognized by the market and being remembered as a particular brand that a business can make any sort of headway through the mass of competition that floods the market. The problem with this is, considering just how lucrative... [Read more ⇒]
Why Your Small Business Needs a Referral Program
September 19, 2011 by Lennie Appelquist
Filed under Marketing Monday
Word of mouth marketing was once thought to be the only type of marketing a business needed to be successful. We all know that isn’t true. This type of marketing in which customers tell one another about your product or service to inspire them to also buy your products or services does work but isn’t easy to generate. If you don’t give people... [Read more ⇒]
Social Media: Old is New again
September 16, 2011 by Lennie Appelquist
Filed under Facebook Friday
The increased accessibility to information afforded by the internet has brought with it several business practices that are not really new, but were never as prevalent now as they were before the advent of the internet. This is most evident with business using social media sites such as Facebook and Twitter in their online marketing initiatives. Here... [Read more ⇒]
Expanding Markets Courtesy of the Internet
September 15, 2011 by Lennie Appelquist
Filed under Small Business Thursday
Basic Marketing 101 tells you to locate your target market and focus on a radius around your location and focus on marketing to the people most likely to use your service or buy your product. Of course, that seems like sage advice for most businesses. At least, it did until the Internet came along and changed the scope of marketing. Today, you could... [Read more ⇒]
