Social Network Overload!
July 21, 2008 by Lennie Appelquist
Filed under Facebook, MySpace, Social Networking
Ok so here’s a funny albeit, interesting take on the way social networking can start to overrun our daily lives. I am a total proponent of the power of social networking, but never the less this is very funny. Think social networking sites are fun and useful? See what happens when things get a little out of control for one social networker who... [Read more ⇒]
How to Market Like a Rock Star!
July 21, 2008 by Lennie Appelquist
Filed under Doing Business Online, Internet Marketing, Marketing & Promotion, Rock Star Marketing
Everything I learned About Marketing, I learned From Paul Stanley of KISS! Not quite but I’ll tell you what. If you pay attention to any great rock front man or woman, you will notice a couple of very clever tactics. Dateline Sunday July 20th… So there I was indulging in a guilty pleasure… Let me back up. The first concert that I... [Read more ⇒]
The Business Value Of Social Networking
July 18, 2008 by Lennie Appelquist
Filed under Doing Business Online, Small Business Online, Social Networking
Great interview on Forbes,com with John McCrea, head of marketing for Plaxo, which manages 40 million online address books, to learn why entrepreneurs need to get into the game, how to do it and where this is all going. John McCrea: There are a few phases to social networking. The first phase was Friendster, MySpace and clones and it was pretty frivolous.... [Read more ⇒]
Online Video a Must for Internet Marketing
July 17, 2008 by Lennie Appelquist
Filed under Internet Marketing, Web 2.0, You Tube
News Flash! This just in! As I have been saying online video is so important. We’ve all heard of YouTube. Most of us have watched movies online. Video is quickly becoming the most important marketing weapon in your arsenal! While video is important, guess what will happen when everyone is using video… Only the great, well produced videos... [Read more ⇒]
Does Your Small Business Convert Online?
July 5, 2008 by Lennie Appelquist
Filed under Doing Business Online
What’s the average site conversion rate for a typical merchant today? About 2.4%. That’s pretty depressing when you think about it. That’s the Lead question and answer in this intriguing article on TheMultiChannelMerchant.com. If you aren’t sending the right message, your Small business (or any business) will suffer the consequences... [Read more ⇒]
What Have You Been Watching on YouTube?
July 3, 2008 by Lennie Appelquist
Filed under Google, Internet Video, You Tube
Hopefully you haven’t been doing anything on YouTube that you don’t want a federal court to find out… In it’s ongoing legal battle Viacom over copyright, a judge has ordered that Google must do the unthinkable… Google will have to turn over every record of every video watched by YouTube users, including users’ names... [Read more ⇒]
9 Simple Steps to a Successful Facebook Event
July 3, 2008 by Lennie Appelquist
Filed under Doing Business Online, Facebook, Social Networking
One of the most productive things you can do on Facebook is to create an event. The numbers of Facebookers taking advantage of this great marketing tool are increasing every month. Your event could be a live event (a Business or Small Business mixer, a networking event or Seminar, etc), a teleclass or tele-seminar or even a recorded presentation. By... [Read more ⇒]
