Ad Swap Magic

Here is a little used technique you can implement to build your mailing list for no additional cost. I call it “using subscribers to make subscribers” like much in the context of “using money to make money”. This simple list building formula can be summed up in two words: ad swap. Generally, you trade advertisements [...]

The Music Biz Goes Viral

 This is from an article in Billboard Magazine. It talks about viral marketing an how the music biz is working to capitalize on it. This year saw the emergence of a new buzzword in the digital music space — widgets. Next year, we’ll see if they do any good. An offshoot of the global social [...]

Converting Every Web Page into Subscriber Capturing Devices

If you own one-page sales letter business models or content-based websites, you should turn every webpage possible into subscriber snatching devices for you. The good news is that not only is this method extra effective, it is just as extra effortless when it comes to applying the concept. Since visitors can come and leave without [...]

Converting Every Visitor into Subscriber

If a person visits your website and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago. But the [...]

What You Need to Start an eZine Publication

Starting your own eZine can be a lot easier than you think. This is because in the most basic necessity, all you really need to get started publishing your own paperless newsletter are wealth of content, auto responder with broadcast feature, and a website (which is optional). Content You can compile weeks of content ahead [...]

Five tips for Increasing Your Business with Zaadz

Zaadz is a social network like MySpace or Facebook. People can open an account, network with others, author blogs, add friends and lots of other things. What Zaadz does a little differently is that they put a new meaning on the word “Social” in the social networking world. Social in the sense that they care [...]

The “Greening” of Google

In March 2007, Google announce that they were “going greener”.  In his Ars Technica blog post, Nate Anderson wrote on March 29, 2007: Google’s commitment to “green” means that the company sources carpet and sofas made without PVC, paints without volatile organic compounds, and cafeteria food from local growers. It’s not surprising, then, that they [...]

The 3 Best eZine Formats

eZine publishers today use any one or more of the 3 most commonly used eZine formats which I am about to describe to you in this article. Ultimately, you can decide which format is the best choice for you, though each winning format has its pros and cons. The text eZine is the most commonly [...]

The fate of Brightcove

By far Youtube outweighs the competition when it comes to user generated video content on the web. I use Youtube as a video protion device but I used Brightcove.tv to host the videos that I used on my sites. Why? I felt that the player looked nicer and the video looked better. Now brightcove has [...]